FWB – AEROLOGIE, Vintage Style and Design

(This post is from another Jessie blog, Fourth Wave Business, and is republished here for your enjoyment!)

Well hello again!  After a couple weeks with a total lack of inspiration I’m back behind the keyboard!  I’ve been busy with lots of important things but I’ve also been busy tying myself up with lots of little unimportant/nonproductive things.  Alas, I am human and sometimes I can’t even take my own advice.

However. . .  It’s time I got this thing kicked into high gear.  I have Entrepreneurial Domination on my master checklist and that baby ain’t gonna check itself off!  I’ve been busy moving in with my boyfriend of 3 months – wait, what??  Three months and you’re moving in??  Yup, yup I am.  And did.  Sometimes you just know and I’ve got a good feeling about this one.  He’s a super great dude who supports me 110% and appreciates every aspect of me – even the sometimes sassy attitude part!  He’s also been a huge motivation to put my money where my mouth is and get my nose to the grindstone with all the things I want to accomplish.  (That was a lot of cliches, huh?)

One thing he’s been encouraging me to take on is restarting my neglected Etsy shop,AEROLOGIE.  (pronounced air-all-o-gee)  It’s been so far from my to do list that it’s not even on the back burner – it’s somewhere in the refrigerator.  If you clicked to check out my shop you can see the sad state it’s in.  A handful of items, no actual models for the clothing and I’m sure if you actually looked at the items (I can’t bring myself to do it right now on my lunch break when I can’t fix it) their descriptions are a little sparse.  I let my entrepreneurial baby decay into a skeleton of a shop.

But no more!  It’s time for action!  I’m having a garage sale to rid myself of all the junk I’ve accumulated and after that it’s game on for AEROLOGIE.  It’s amazing how clarifying moving can be – seeing all you have and missing what you don’t puts your life into perspective.  I want fewer random craft supplies (I do not need 10 pounds of decorative paper. . . NO!) and I want more items to put in my shop.

Thanks to the encouragement from my boo (that’s how I say significant other, it has nothing to do with ghosts) and a trip to a vintage flea market I’m revved back up!   I’ve got some great new vintage costume jewelry and I’ll be splitting the ‘band room’ with the boo to make a little studio to shoot the product photos in.  The hardest part is being patient until the garage sale is over (March 22nd!) and not losing my motivation.

Here’s to hoping April is THE month for AEROLOGIE!  I see a new launch in my future. . .  (and lots and lots of work to make it good!)

FWB – Book Review: “Show up, be bold, play big”

(This post is from another Jessie blog, Fourth Wave Business, and is republished here for your enjoyment!)

Oy vey!  Between work, school, moving, Etsy domination and daily life I have been one busy little bee!  I’ve been finding it a little difficult to manage my priorities and give attention to the things that will help me succeed more than I give to the things that just take up time (Did I really need to watch all episodes of that show on Netflix in one weekend?  NO!).  It’s so easy to fall into that trap of doing what’s easy and feels good versus getting your hands dirty tackling the not-so-awesome tasks on your to-do list.

One thing I’m proud of having done this past month (where did February go, anyway??) is finishing the book “Show Up, Be Bold, Play Big” by Kim Hodous.  It was a silly little read with her 33 strategies for ‘outrageous success and lasting happiness’.  A lot of her strategies were common sense but she managed to put her own spin on most of them.  I saw Kim speak at the National Women’s Leadership Conference last year (part of my American Business Women’s Association adventures) and was energized by her spirit and passion for women in leadership roles.

A couple things that really struck a chord with me were her encouragements to stop thinking and start doing as well as putting focus on the activities that will net the biggest gain.  I fall victim to the eternally mental checklist/idea book.  Everything is in my head tucked away nice and neat which is no help if I actually want to DO something.  I can keep a mental checklist or calendar but what good is it if I can’t TRACK my successes (or failures, both have merit)?  Kim did a great job reminding me that putting pen to paper is the best way to start something.

With Cannibal Crafts, I spent a lot of time doing what I loved doing regardless of what the customers actually responded to.  I enjoyed making chewed gum magnets (one of my many quirky venture ideas) and loathed making mustaches on sticks (again, quirky endeavors are endless when it comes to me).  However, at craft fairs and on Etsy my mustaches on sticks did WAY better than the chewed gum magnets.  (Is it just me or does that sentence seem a little ridiculous?)  Granted, I wanted to do something that I enjoyed but if my end goal was to be self-sufficient with a crafting business I should have listened to the masses.  Kim also talks about your to-do list and what aspects make you money.  Does organizing help bring in money?  No.  But making more of your listings certainly does.  So put priority on those things that will get you the biggest return.  Don’t spend 8 hours organizing your inventory when you could have been working more productively for at least a portion of your day.

So that’s it.  My first business book review.  It was a quick easy read and provided some feel-good inspiration to be more focused and live/act with more purpose.  Was it revolutionary?  No.  Did it have a few good tips?  Yes.  Did it motivate me?  Yes.  I’d give it a good 3 out of 5 stars for its inspiration factor.  You can find her book here or learn more about her here.